Market Research

Our Provocative Insights practice performs market research to help you achieve leadership in your competitive space. Our market research looks at the fit between your customer’s Jobs To Be Done and your solutions. We also look at the fit between your offering and your target market, and how well these fit your business model.

Whether you are an economic development corporation who needs insights into your community and targeted industries, a professional services firm that creates innovative offerings, or a manufacturer, our market research produces provocative insights that improve your marketing and business development decision making.

Perhaps you need insights into an industry- we are known for our rigorous market research and analysis to produce insights you need to make effective business decisions.

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Synergy Intuition Discernment Futurecasting
Listen to Your Customer's Needs
Competent
Problem Solving, Problems,

How to Develop Customer Personas

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Customer personas represent your ideal client for a specific…